Ruhi Lal
Mentor | Phd. | Professor | ResearcherDr. Ruhi Lal is highly skilled Academician, Researcher, Advertising professional and Author presently working as Head of the Department and Professor - Journalism & Mass Communication, School of Media Studies & Humanities, Manav Rachna International Institute of Research and Studies. She is D.Litt. from Vinoba Bhave University and holds Ph.D. in Mass Communication. She is recipient of Best Media Educator of the year 2021 in Advertising Research by MFI, India. Received 5th Gyan Shree National award for promoting talents in Hindi Literature from Savitri Foundations. She received “Vishist Sewa Samman” from BJP Delhi for delivering services to especially abled people in Dec 2021. She has 24 years of work experience blend of 6 years of Industry & 18 years of Teaching and Research experience at MRIIRS & Amity University, Noida campus. Dr. Lal has 171 Research contributions includes 13 Books, 4 Patents, 74 research publications (13- Scopus, 3-Web of Science, 35- UGC Care Listed Journals, 8 peer reviewed journals, 15 book chapters), 30 Case Studies developed, 45 Research Papers Presented in conferences, six funded Research Projects – 3 MHRD projects, 2 MGNCRE, 1 Radio Amity with DAVP & SMART NGO, 1 Amity MOOC Project, 1 corporate project. She organized various conferences, Faculty Development Programs and Workshops as Convener and Program Director.
Prof. (Dr.) RUHI LAL
Dr. Ruhi Lal – Academician, Researcher, Advertising Professional & Author
Dr. Ruhi Lal is a distinguished academician, researcher, advertising professional,
and author, currently serving as the Head of the Department and Professor of
Journalism & Mass Communication at the School of Media Studies & Humanities,
Manav Rachna International Institute of Research and Studies.
With a D.Litt. from Vinoba Bhave University and a Ph.D. in Mass
Communication, Dr. Lal has made significant contributions to media education and
research. She has been recognized as the Best Media Educator of the Year (2021)
in Advertising Research by MFI, India, and has received the 5th Gyan Shree
National Award for promoting Hindi literature. Her dedication to social causes was
honored with the "Vishist Sewa Samman" from BJP Delhi for her work with
specially-abled individuals.
Dr. Lal brings 24 years of experience, blending 6 years in the industry with 18
years in teaching and research at MRIIRS and Amity University, Noida. She has
an impressive 171 research contributions, including 13 books, 4 patents, 74
research publications (Scopus, Web of Science, UGC Care, and peer-reviewed
journals), 30 case studies, and 45 research papers presented at conferences.
She has also led six funded research projects with organizations like MHRD,
MGNCRE, and DAVP.
As a thought leader, Dr. Lal has organized numerous conferences, Faculty
Development Programs (FDPs), and workshops as a convener and program
director. Her passion for advancing media education, research, and professional
development continues to inspire students and scholars alike.